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Client: GivenHansco

Product: Keystone suite of advanced Accounting, Batch, Dispatch, GPS, and On-Demand mobile products for the ready-mix concrete industry.

Methodical Tools:
Dimensional Press/Sales Kit, Positioning Theme, Tradeshow Booth, Advertising Campaign, Public Relations, Cross-platform interactive web site.

Methodical Strategy:
Re-branding the company with a dynamic corporate design treatment that captures the scope and breadth of their product expertise. This template was leveraged as the platform an entire re-visioning of the GivenHansco brand platform.

GivenHansco Case History

Public Relations/Media Management:
Integrated national media network established in key vertical trade print and web platforms. Keystone brand profile press release for select products and related case studies were incorporated in dimensional press kit and launched to PR network to secure content-driven articles in publication.

Deliverables/Results:
Major trade publication awareness secured and generated in key publications such as Concrete Producer, Concrete Products, Modern Contractor Solutions, etc.

About Company

As a full-service B-2-B and consumer marketing agency, Method Media embraces marketing madness with strategically creative marketing methods. In today's increasingly competitive and cluttered marketplace, our 'methods' are a direct reaction to the 'madness' our clients face in gaining awareness, leadership position, preference, and bottom-line results.