Public Relations/Media Management:
An often uncharted territory for most clients, the evolution of today’s great Public Relations is the power of trending toward content-driven marketing.Convincing our target audiences of the client’s brand performance benefits requires a credibility factor that advertising alone simply cannot achieve. Leveraging progressive PR in key trade media vehicles will achieve a myriad of cross-platform communication benefits including:
- Leadership Positioning
- Lead Generation
Method Media crafts detailed product profiles, case studies, feature stories, white papers, and personnel profiles− all designed to convince the media that our client’s distinct and unique benefits are vital and newsworthy to their audiences.
As we gain commitments for your story in associated print publications, they typically also appear in said publications’ online edition. Ultimately, this increases a company’s internet search engine optimization (SEO) rankings within vital web search engines such as Yahoo® & Google™.
Method Media’s ongoing media relations team acts as your PR foot soldiers−a sales force behind your sales force cultivating your corporate and product message as newsworthy editorial stories that drive reach and frequency at a fraction of the cost of a media buy−with cross platform coverage.